Your ability to be found on search - to have good organic traffic - depends on ranking high in Google and other search engines, yet they change their ranking algorithms approximately 12 times every day. Dental Practices which hire a marketing agency have to slog through constant updates in order to keep up with the changes. At best, they are chasing an ever-shifting goalpost.
Because the search engine algorithms are updating every day, that means not only does your agency need to be constantly scrambling to keep up, but they actually need to be able to accurately understand every update. That means you're relying on a person to correctly interpret and make decisions based on approximately 12+ algorithm changes every single day.
This all means that dental offices which employ marketing agencies to build natural organic traffic, to be found by their new patients, are ultimately paying for that agency's best guess about what's right.
Your ability to be found on search – to have good organic traffic – depends on ranking high in Google and other search engines, yet they change their ranking algorithms approximately 12 times every day. Dental Practices which hire a marketing agency have to slog through constant updates in order to keep up with the changes. At best, they are chasing an ever-shifting goalpost.
Because the search engine algorithms are updating every day, that means not only does your agency need to be constantly scrambling to keep up, but they actually need to be able to accurately understand every update. That means you’re relying on a person to correctly interpret and make decisions based on approximately 12+ algorithm changes every single day.
This all means that dental offices which employ marketing agencies to build natural organic traffic, to be found by their new patients, are ultimately paying for that agency’s best guess about what’s right.
Finding new patients used to be a relatively straightforward process: hire a marketing agency, provide them with your website, and wait for the rankings to come in. However, those days have long passed. Nowadays, it is much more difficult for your dental practice to rank high, and stay high in search.
But if you understand that almost every patient coming to you STARTS their search on Google, then you know how important this is. If you are not on Page 1, you will not BE FOUND.
Approximately 87% of your patients BEGIN their search for a dentist online. If they can’t find you, then your potential customers go to your competition, who they find instead (right where you should be!).
In order for them to find you, you must show up on the first page of their search (Page 2 gets approximately 5% of the traffic, and it goes down fast from there).
The problem isn’t you or your website. The problem is that every SEO agency out there has been effectively gambling with your website and business. It’s not their fault either. The Google algorithm, which changes approximately 12 times a day, is impossible for a human to interpret and make changes in real time.
Most SEO starts with Keyword Strategy. This is where the people component of SEO and the technical component meet. The keywords represent problems/solutions people are searching for. And you can determine how much certain sets of keywords are being searched for. For example: “dentist near me”, “root canal”, “implants” or “dentist for broken tooth” - someone might put these into Google. Will YOUR Dental Website show up for them?
This is the “behind the scenes” technical setup for your website. Google ranks websites based on approximately 2800+ schemas which can be put together in over 600+ billion combinations. Whenever they do an update, how they value these schemas and their arrangement changes. For most agencies, they set up Structured Data as best they can, and then maybe update on a monthly basis (after thousands of algorithm updates have lapsed).
This is the way most SEO agencies make their money. They get you setup with the “best” technical structure and the best keyword plan they are capable of, and then they lock you into long-term ongoing work. They constantly review your site ranking (which drops from Google’s updates), and then they make changes on their best guess as to what will work going forward.
The problem with these traditional solutions? They are ALL a combination of old data and assumptions as to what will work going forward.
Whenever Google changes the algorithm, no one really knows how this will impact their website or what they should do to keep up. The best they can do is observe over days, weeks, and months, and then AFTER rankings drop, make a guess about how to fix that.
It’s time to stop guessing, to stop gambling and hoping that your patients will find you. Until NOW, you haven’t had a better choice.
All SEO Agencies have operated the same and offer the same service. You couldn’t help BUT guess, gamble, and hope for the best.
Over the past few years we’ve been perfecting the world’s first artificially intelligent SEO system. iMetaDex™ completely automates the technical setup of your Dental Office website.
iMetaDex™ SUCCEEDS where every human FAILS – interpreting and reacting to the Google algorithm in real time.
This iMetaDex™ installs on your website through just one line of code and puts you above every other Dental Practice you must compete with in approximately 3 months.
Our clients, who have installed iMetaDex™, have seen an approximate 300-1000+% increase in their organic search traffic within 3 months.
iMetaDex™ is a unique tool available ONLY with MetaSense Marketing.
The iMetaDex™ code is a patented solution undergoing constant enhancements.
You currently have a special opportunity.
Right now, you can have the world’s most powerful artificially intelligent SEO system for your practice.
Pick a day and time of your choosing to schedule a meeting with our team to discuss how iMetaDex™ can serve you and your business.